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Practical guidance on labeling, food safety, and running a small baking business.

Labeling guidelines

Most states require cottage food labels to clearly tell customers what they're buying and that it was made in a home kitchen. Common requirements include:

  • The product name and a list of ingredients in descending order by weight.
  • Any allergens (milk, eggs, wheat, peanuts, tree nuts, soy, etc.) — often called out separately.
  • Net weight or quantity.
  • Your business name and the address where the food was made.
  • A "made in a home kitchen" or "not inspected" disclaimer, where your state requires it.
  • A production or sell-by date where applicable.

Always check your state's specific labeling rules — they vary and some require exact wording.

Food safety tips

  • Wash hands and surfaces thoroughly before you start, and keep them clean throughout.
  • Keep raw ingredients, especially eggs and dairy, refrigerated until use.
  • Separate allergen-containing ingredients from the rest of your workspace.
  • Use clean, food-grade packaging that protects the product from contamination.
  • Cool baked goods fully before packaging to avoid condensation and mold.
  • Avoid higher-risk foods your state prohibits — many states exclude items that need refrigeration.

Business advice for bakers

  • Price your products to cover ingredients, packaging, time, and a profit margin — don't just match the grocery store.
  • Start small and test what sells before scaling up your production.
  • Track every expense so you know your true cost per item.
  • Get to know each market's customers — what sells in one town may not sell in another.
  • Build a customer list (email or social) so buyers can find you between market days.
  • Consider liability insurance once you're selling regularly — many markets require it.
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